The Viral Video of Barcelona Jersey Purchases
The sale of the jersey in collaboration with Coldplay is turning into a real success for FC Barcelona. Due to the high demand from fans wanting to get their hands on a jersey, curious cases have emerged, such as that of a person who went viral for spending a total of $8,641 on this unique apparel. Whether it's fair or not, the fact is that this collaboration has generated a significant impact among fans and has not left anyone indifferent.
Since FC Barcelona initiated its innovative strategy of merging music and football through collaborations with artists, several Clásicos have been the stage for these partnerships. With Spotify as a sponsor, the club has used special jerseys featuring the logos of iconic figures like Drake, Rosalía, Karol G, and The Rolling Stones. However, the results of these matches have been varied for the blaugrana team.
The first collaboration with an artist took place in October 2022, when Barça debuted its jersey featuring Drake's logo. In that Clásico, corresponding to matchday 9 of LaLiga, Real Madrid triumphed with a 3-1 victory, marking a bitter debut for this musical initiative.
In March 2023, Barcelona once again opted for a special jersey, this time emblazoned with the emblem of Rosalía's “Motomami.” On this occasion, Xavi Hernández's side had better luck, defeating Real Madrid 2-1 on matchday 26, thanks to a last-minute goal from Franck Kessié.
By October 2023, the club surprised everyone with a new collaboration, this time with the legendary band The Rolling Stones. In the Clásico of matchday 11, Barça secured another victory with a 2-1 win over Real Madrid, solidifying a positive streak with these themed jerseys.
However, in April 2024, during matchday 32, Barcelona fell again in a Clásico, this time with the jersey in collaboration with Karol G. Real Madrid won 3-2 in an exciting match, breaking the Catalan club's good run with musical jerseys.
With the recent announcement of Coldplay as the next group to join this initiative, Barcelona hopes for better luck in the Clásico on October 26, 2024, at the Bernabéu. Besides connecting the passion of football with musical culture, the club aims for these special designs to bring more sporting joy.
